Turning Dreams into Action: A Roadmap for Group Practice Owners

Feb 9

If you're like me—and like most entrepreneurs I’ve worked with—you have a lot of dreams. You started your group practice with a vision of a better future, both for yourself and for the community you serve. But turning that vision into reality requires a clear and actionable plan.

The key to making your dreams come true is to define what you want your future to look like and create a roadmap to get there. Let’s walk through the process together.

Mapping Your Future: A Goal-Setting Strategy

One of my favorite business books, Traction by Gino Wickman, emphasizes setting 10-, 3-, and 1-year goals. However, many group practice owners find a 10-year timeline too overwhelming. Instead, I recommend starting with a 5-year vision and working backward to create a structured, achievable plan.

Set Your 5-Year Goals

Begin by imagining where you want to be in five years. Ask yourself:

What will your home life look like?
What do you want your clinical schedule to be like?
How much income do you want to take home?
What does that mean for your practice? How many sessions need to be booked at your current rate to reach that income level?
What impact do you want your group practice to have on your community?

Set Your 3-Year Goals

Now, take those five-year goals and break them down further. What needs to be in place in three years to ensure you're on track to achieve your five-year vision? Consider:

Business growth milestones
Team expansion needs
Service offerings and community impact

Set Your 1-Year Goals

With your three-year plan in mind, identify the key changes you need to make in the next 12 months. Think about:

Adjustments in your marketing strategy
The best areas to focus your energy
The people you need to bring on board to support your growth
Financial adjustments—where should you reduce or increase expenses?

From Tension to Excitement

Reflecting on these timelines, how do you feel? When I went through this process recently, I shifted from uncertainty to excitement. Instead of wondering if my dreams were possible, I was able to clearly define my goals and create a measurable, actionable plan.

Your dreams are within reach. With a structured approach, you can transform your vision into reality. Start today—your future self will thank you!